Once you’ve entered your link, you’re good to go! We recommend using a UTM code to track the performance of the link since Instagram currently does not track the number of link clicks in stories. To insert a link into your story, click on the link icon in the top menu. If you’re ready to learn how to add a link to your Instagram story, simply follow this 2-step process! How to Add a Link to Your Instagram Storyįirst, add to your story by clicking on your profile picture. For starters, you can learn how to use Photoshop to crop images for Instagram stories, and even turn horizontal videos vertical in Adobe Premiere Pro. For now, those are the only kinds of accounts that have the link-adding power, but who knows what the future will bring?ĭon’t worry if your business hasn’t quite hit the 10,000 follower mark yet-there are plenty of ways to use Instagram stories to engage with customers and build a following. Business accounts with over 10,000 followers also have the option to add links to stories. Some brands choose to add links to their stories, allowing customers to take immediate action and improve KPI performance.īut how do you add links to your Instagram story? If you have a verified account (with a little blue checkmark next to your account name), you can go ahead and add links to your Insta stories right away. Since Instagram stories disappear after 24 hours, they’re the perfect way to convey timely info to your business’s followers. Instagram stories are an inventive way for brands to reach their customers immediately.
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